Nature's Way to beautiful?
•The initial Store was opened in 1976 in the uk by Anita Roddick, whom you can see in the picture •They are selling makeup, lotions, perfumes and cleansers
•Their slogan – to be sure or have guessed by now can be " Nature's way to beautiful” •Over the next two years the business expandexpanded rapidly, they were opening a whole lot of new outlets and in 78 they opened their first store beyond England in Brussels •By 1982 two new shops are opened every month
•The business works smoothly, they may be very popular and intensely successful within the next years •Then it really is bought by Loréal 5 years ago but remains to be self-controlled, like a sole-functioning organization unit When in 2007 Anita Roddick dies, the organization still works in the same way it absolutely was run before and that continues to grow
What do You imagine, when you notice the motto " Nature's Way to Beautiful”?
•What do you anticipate of a company's products if that firm has that slogan?
1 ) Natural ingredients
installment payments on your No chemical substances
3. Zero testing upon animals
5. Bein environmentally friendly
So I performed some study considering all these aspects, to find out wheter their particular slogan is true or certainly not
They are jogging many different campaigns based on the five primary " values” they support: •AGAINST ANIMAL TESTING
•DEFEND HUMAN RIGHTS
•DEFEND INDIVIDUAL RIGHTS
•ACTIVATE SELF ESTEEM
•SUPPORT COMMUNITY TRANSACT
Then, I actually also checked out some self-employed sources, as all that originated in the Bodyshop website itself.
Came out that:
•Their elements are probably not all natural like that they claim. They use chemical ingredientslike all the other major brands do, that i think is definitely not correct, if you claims to be all natural etc .
• The Body Store may not check their products upon animals and also campaign against animal testing and really not support it whatsoever. BUT this kind of only was true right up until 2006 when L'Oréal bought the company. Since it is known, L'Oréal DOES work with animal assessment and The Bodyshops profits...